Season’s Thievings: How to Protect Your Customers and Your Retail Business Against Fraud

The holiday season is expected to see a significant increase in online shopping, with 4 out of 10 people planning to shop online this year. However, this surge in online activity also brings an increased risk of online fraud, including sign-up/new account fraud, account takeover fraud, and payment fraud. To mitigate these risks, businesses can implement various security measures such as verifying new users through two-factor authentications, balancing low-friction logins with security features like one-time passcodes, and authenticating transactions using methods like SMS verification or trusted payment providers. By taking these steps, retailers can create a secure online shopping experience that balances customer convenience with business protection against security risks.