Ovation Technologies has developed a suite of mobile and cloud-based tools to help small businesses hire the best candidates by making it easy and affordable to advertise jobs on social networks, rank responses, process applications, and complete onboarding paperwork. A key feature is proactive alerts, which notify business owners in real time about desirable new candidates. To implement this feature, Ovation selected Twilio as its SMS platform provider due to its good reputation, ease of API integration, and .NET based infrastructure. This partnership has enabled Ovation to deliver cutting-edge recruiting technology at a reasonable price, with the help of Twilio's clear documentation and sample apps. The use of proactive alerts is expected to increase customer satisfaction by allowing business owners to receive immediate notifications when a resume is submitted, review candidate evaluations, and decide whether or not to make a connection. As Ovation expands globally, Twilio's international reach will support both recruiters and jobseekers worldwide, with future plans to add an interviewing tool facilitated by Twilio's recording capabilities.