A nonprofit organization needs a unified digital marketing strategy to connect with participants, donors, and volunteers, as digital channels are often the first point of contact. Creating a digital marketing strategy can be challenging due to limited resources, but it's essential for reaching new audiences and providing a consistent experience. The strategy should define goals, understand and segment the audience, choose key platforms and tools, plan content, execute, measure, and adjust. This guide provides step-by-step guidance on creating a nonprofit digital marketing plan, including email marketing, social media marketing, SMS marketing, live streaming, and content marketing strategies. Additionally, it highlights the importance of SEO, repurposing content, and optimizing websites for mobile devices. With Twilio.org's Impact Access Program, nonprofits can access product credits to implement these strategies at no cost.