Crushpath has launched an instant click-to-call feature with transcription capabilities powered by Twilio, allowing users to track phone calls within their sales dashboard. This new feature aims to reduce waste in the sales cycle by providing a centralized platform for managing deal activities, including emails, comments, and files. By integrating Twilio's voice and messaging capabilities, Crushpath enables users to easily record and transcribe phone conversations, streamlining the process of tracking and analyzing sales interactions. The company's goal is to empower sales teams to focus on building relationships rather than recording their work, providing a more efficient and effective way to manage the sales cycle.