ReadySetWork is a mobile platform that helps small and medium-sized businesses create, manage, and share employee work schedules via SMS, with features such as scheduling based on employee availability, skill, and labor cost, real-time communication of schedules, and management of employee requests and changes. The company was founded by Joel Frisch, who won a free pass to the Twilio Conference, and is currently partnering with various industries including payroll, time & attendance, sourcing/staffing, and telecom to expand its offering and reach hourly employees. ReadySetWork aims to make communication easier for businesses, allowing them to "triumph" without relying on Twilio as the lifeblood of their company.