Account recovery is a critical aspect of robust authentication systems, as it allows users to regain access to their accounts after losing or forgetting passwords or other credentials. To make account recovery more effective, businesses can implement various strategies, such as requiring users to register additional authentication methods, designing the recovery process based on the value being protected, and forcing users to complete one successful multi-factor authentication (MFA) before enabling MFA. Additionally, businesses should remind users about recovery options, add waiting periods for sensitive recoveries, and avoid deactivating MFA on account recovery. By implementing these strategies, businesses can increase the security of their systems while minimizing the inconvenience to their users.