You can leverage cloud communications to supercharge your sales by decreasing response time with automated voice and SMS notifications, learning more about your phone leads with call tracking, and increasing call efficiency with cloud IVR. Automated notifications can increase the odds of successful contact with leads and qualify them, while call tracking provides context on where leads came from and how they found you. Cloud IVR automates routine interactions, pre-qualifies leads, and routes inbound calls, increasing call efficiency when used correctly. By combining these services, you can gain a deeper understanding of your leads' interests and optimize your spending to generate more qualified leads.