Hobnob is using AI technology, Twilio SMS and MMS to automate event invites, making it easier for hosts to manage events and guests. The company has recently joined the TwilioFund program, which provides access to investors, technical resources, Twilio credits, and guidance to help startups grow their business. With this support, Hobnob is able to develop smarter rules for interpreting guest comments and questions, saving hosts from friction and getting guests the answers they need immediately. The company's AI-powered technology uses natural language processing (NLP) to determine if a guest's question should be passed to the host or answered programmatically, providing a more efficient and user-friendly experience for both parties. Hobnob's growth has been rapid, and the company is leveraging the TwilioFund program to accelerate its expansion and achieve a greater return on investment.