Kit Lets Your Control Your CRM Via Text With Twilio
Blog post from Twilio
Kit CRM allows users to control their customer relationship management (CRM) via text messages using Twilio SMS, enabling a simple and ubiquitous method of sending targeted marketing actions. The platform was developed by Michael Perry's business from an audience targeting app to a full-fledged CRM in just 18 months, with expansion into several new countries happening rapidly. Kit acts as a digital employee managing sending, scheduling, and drafting of various marketing actions, providing a preview of the post or email copy before sending it. The use of Twilio SMS as a layer on top of Kit's powerful CRM makes complex marketing actions controllable through simple texts, leveraging the ubiquity of text messaging to offer an accessible solution for businesses worldwide.