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Kit Lets Your Control Your CRM Via Text With Twilio

Blog post from Twilio

Post Details
Company
Date Published
Author
Kyle Kelly-Yahner
Word Count
409
Company Posts That Month
23
Language
English
Hacker News Points
-
Post removed?
No
Summary

Kit CRM allows users to control their customer relationship management (CRM) via text messages using Twilio SMS, enabling a simple and ubiquitous method of sending targeted marketing actions. The platform was developed by Michael Perry's business from an audience targeting app to a full-fledged CRM in just 18 months, with expansion into several new countries happening rapidly. Kit acts as a digital employee managing sending, scheduling, and drafting of various marketing actions, providing a preview of the post or email copy before sending it. The use of Twilio SMS as a layer on top of Kit's powerful CRM makes complex marketing actions controllable through simple texts, leveraging the ubiquity of text messaging to offer an accessible solution for businesses worldwide.

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