Inigral is helping higher education institutions measure student interactions on Facebook and reach students directly via text using Twilio SMS through their Schools App. The app allows universities to monitor interactions, answer questions, improve community engagement, and increase enrollment. Inigral has seen significant success in increasing student retention and graduation rates, with the Gates Foundation investing in their work since 2011. By leveraging social media and mobile communication channels, Inigral is providing colleges with a tool to better understand and support their students' needs, ultimately improving the college experience.