New Chat Feature Announcement: Image Moderation
Blog post from Stream
User-generated content (UGC) plays a crucial role in engaging a brand's audience by building trust through shared experiences, particularly through impactful images that capture attention and convey emotions more effectively than words. However, the downside to UGC is the potential for negative impacts on a brand's reputation when explicit or inappropriate images are shared, which can lead to diminished trust and even legal issues. Therefore, image moderation is essential to maintain a brand's integrity and protect its online community by ensuring that the imagery aligns with the company's values and goals. Stream Chat's image moderation system flags and labels potentially unsafe content, such as explicit or violent images, to prevent them from tarnishing a brand's image. Implementing robust image moderation processes, along with clear legal and policy frameworks, is vital for safeguarding a company's reputation and ensuring compliance with content standards.