How to Create a Live Stream Event
Blog post from Stream
Live streaming technology, once limited to professional broadcasts, has become accessible to anyone with a smartphone and WiFi, leading to a significant rise in its use for events like concerts, lectures, and book launches, particularly in 2020. Platforms like Twitch dominate the market with billions of watch hours monthly, as live streaming offers a cost-effective alternative to in-person events. Streamers can monetize through sponsorships, subscriptions, and donations, while brands use the medium to deepen customer engagement. Creating a high-quality live stream involves tools like webcams, microphones, and encoders, and platforms such as YouTube, Facebook, Instagram, Twitch, and Microsoft Stream provide various features to enhance the streaming experience, such as chat moderation, analytics, and intuitive design. Building a custom live stream solution requires understanding key components like video/audio capture, encoding, and content delivery networks, with APIs and SDKs offering efficient solutions for creating scalable, engaging live streams.