coches.net (Formerly Adevinta) Increases Buyer-Seller Transactions
Blog post from Stream
Coches.net, a leading mobility marketplace in Spain, has integrated Stream's chat solution to enhance its buyer-seller communication, crucial for facilitating high-intent transactions in real-time. Initially relying on legacy systems from Adevinta, coches.net faced challenges in scaling and maintaining these tools independently. The company needed a reliable, scalable chat infrastructure tightly integrated with its marketplace listings, supporting high message volumes and a 1:1 buyer-seller model. After evaluating several providers, Stream was chosen for its robust APIs, flexibility, and strong developer support. Stream's chat platform enables coches.net to manage the entire buyer-seller journey within the conversation, offering features like attachments, system messages, and pinned updates, while ensuring reliable performance even during peak activity. This integration allows coches.net to keep conversations on-platform, supporting transaction continuity and enhancing user experience. As coches.net continues to evolve, it is exploring additional features like live video and audio to further build buyer confidence and facilitate high-value transactions.