Ajaib Increases User Engagement by 30% with Stream
Blog post from Stream
Ajaib, a leading FinTech platform in Southeast Asia, sought to enhance its user experience and engagement by upgrading its in-app messaging and activity feeds but faced challenges with its former chat provider and in-house infrastructure. To address these issues, Ajaib migrated to Stream's Chat and Activity Feeds APIs, which offered more flexible pricing and scalability, allowing the company to support larger user groups without limitations. The integration of Stream resulted in a 30% increase in user engagement and a 30% reduction in development efforts, enabling Ajaib to scale confidently and enhance user interaction. Stream's support team facilitated a smooth migration, and the AI-powered moderation component helped Ajaib maintain a safe and engaging environment by efficiently managing spammers and inappropriate content. Overall, Ajaib's partnership with Stream has proven to be reliable and cost-effective, contributing significantly to its growth and user satisfaction.