3 Keys to In-App Chat Success in India: Low Latency, Data Privacy, & Offline Support
Blog post from Stream
India's rapidly growing digital economy presents a lucrative opportunity for app developers, particularly those focused on in-app messaging and chat experiences, with the market projected to reach over $1 trillion by 2025. The increasing number of Indians using messenger applications, alongside rising smartphone ownership and high-speed internet connectivity, boosts the demand for feature-rich, low-latency messaging solutions. Nevertheless, developers face challenges related to performance and reliability, user connectivity issues, and compliance with India's evolving privacy regulations. To address these, companies can leverage dedicated cloud infrastructure within India, like the AWS region in Mumbai, to enhance messaging performance and reliability. Offline messaging support ensures seamless user experiences despite connectivity inconsistencies, while India's Personal Data Protection Regulations require compliance similar to GDPR, with some distinct mandates. Tools like the Stream Chat API provide a ready-made solution for building scalable, reliable messaging services that comply with local regulations, offering UI kits and SDKs for various platforms to speed up development and deployment.