The project uses Strapi as its backend, Next.js as its frontend framework, GraphQL for data retrieval, and Stripe for payment processing. The authentication process involves using a JWT token to verify transactions on the server and store user data in a cookie. The application uses React Hooks to manage state and context. The login and register forms are handled using a custom `Form` component, which is used to create both the sign-up and log-in pages. The application uses Apollo Client for GraphQL queries and mutations, and the `useMutation` hook to handle authentication logic.