Strapi, an open-source, customizable headless CMS, is widely used for creating websites, mobile apps, and APIs, offering robust features for backend content management and compatibility with various front-end technologies. To enhance website performance, Strapi provides a marketplace featuring essential plugins developed by its community, including Awesome SEO for SEO analysis, Measurement Protocol for integrating with Google Analytics, and Internationalization (i18n) for managing localized content. Other notable plugins include GoogleAuth for enabling secure visitor authentication, EZ Forms for customizable and spam-resistant web forms, Rest Cache for HTTP request caching to optimize website speed, Import Export Entries for efficient data handling, and CKEditor 5 for advanced content editing and customization. These plugins collectively aim to improve website functionality, security, and user engagement, providing valuable tools for business website owners seeking to optimize their digital presence.