Media and broadcasting companies can better manage their media and digital assets using speech-to-text technology for digital asset management. This technology enables businesses to automatically transform voice within audio and video files into text, quickly at scale, making it easier to search, locate, edit, curate and monetize video and audio media assets. With the growing volume of content now available, organizations need to automate their media asset management processes to derive value from their digital assets, as manual methods are limited by budgets and timeframes. Speech-to-text technology is transforming the world of sports broadcasting by aggregating media assets into one central depository, making it easier for rights owners to sell content to broadcasters ahead of time, and ensuring all assets can be searched for in one place using text-based search. By unifying content, companies can quickly find assets, reduce asset creation costs, and increase efficiency in managing large volumes of digital assets.