Friction Doesn’t Stop Fake Accounts.
Blog post from Socure
AI platforms face significant multi-account abuse, in which operators create seemingly new accounts with different emails, phones, or payment methods to repeatedly obtain free credits, compute, and access to advanced tools. The passage argues that common signup checks such as email verification, CAPTCHAs, and payment validation confirm control of individual attributes but do not establish whether an account belongs to a genuinely new user. It recommends assessing connected signals across email and phone history, devices, networks, payments, addresses, identity details, and prior account activity before granting valuable access, while using a passive, risk-based approach that applies additional verification or restrictions only when warranted. It also emphasizes measuring the effects of controls on both abuse reduction and legitimate customer growth, including signup completion, trial activation, paid conversion, resource losses, detection speed, repeat attempts, and the number of legitimate users subjected to extra checks.
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