Akmal Chaudhri, a Developer Advocate at SingleStore, has joined the company to help developers understand the technology's benefits and address business leaders' pain points. SingleStore's strong appeal lies in its ability to serve data-intensive applications across various industries, including finance, advertising, IoT, and healthcare wearables. The company's focus on relational database technology and its capabilities in supporting transactions, analytics, JSON, time series, and geospatial data make it an attractive option for developers and business leaders alike. With Akmal's expertise, SingleStore aims to raise awareness about its "best kept secret" technology, which can help businesses solve practical problems and improve their competitive edge. As a London-based Developer Advocate, Akmal plans to work closely with developers, executives, and the industry to showcase SingleStore's capabilities and provide valuable resources for upskilling developers.