Full-text search is a powerful technique that analyzes the entire text of documents and understands the context of your query, allowing it to find relevant results even if the query doesn't use exact keywords. Vector search on the other hand is an advanced search technique that retrieves contextually relevant information by understanding machine and human language, making it especially useful in applications where information search needs a human touch. A hybrid approach combining both full-text and vector search emerges as the true champion, delivering highly relevant results even when precise phrasing isn't used, ensuring accuracy meets serendipity. SingleStore supports this hybrid search, enabling developers to craft rich AI and analytical applications that harness the combined strengths of vector search and full-text search, unlocking the full potential of search and delivering truly meaningful experiences.