Master Data Storytelling Infographic: Choose The Right Chart Every Time
Blog post from Sigma
The guide provides an overview of various chart types used to effectively present data, helping users choose the right visuals to transform data into compelling insights. It categorizes charts based on their utility, such as KPI and monitoring, relationship, distribution, composition, process, comparison, and geography. For instance, KPI cards and gauge charts highlight key metrics and progress towards goals, while scatter plots and bubble charts reveal relationships between variables. Distribution is depicted through histograms and box charts, while composition is illustrated with donut, pie, and tree maps. Process-oriented charts like funnel, waterfall, and Sankey diagrams track data flow through stages, and comparison is facilitated by bar, line, combo, and area charts. Lastly, geographic data can be visualized using point charts and geography maps. The guide emphasizes the importance of selecting the appropriate chart to ensure data tells a meaningful story, providing an accompanying infographic for easy reference.