4 Ways to Use Embedded Analytics Applications (+ Examples)
Blog post from Sigma
Embedded analytics is becoming an essential part of modern life, offering numerous opportunities for organizations to leverage data effectively by integrating analytics into consumer apps, business software, and websites. By enabling both technical and non-technical users to engage with data without the necessity of writing SQL, embedded analytics platforms encourage broader participation and collaboration, thus reducing bottlenecks and increasing speed to insights. The ease of access these platforms provide enhances productivity, as users can interact with data directly within the applications they already use, such as CRM or ERP systems, without needing to switch between tools. Security features ensure that data sharing adheres to governance guidelines, while public web pages and internal portals benefit from real-time updates and organized data visualization. Moreover, organizations can transform proprietary data into valuable customer products, opening new revenue streams and enhancing competitiveness. Overall, embedded analytics is revolutionizing how organizations and individuals interact with data, making insights more accessible and actionable.