Inside Natura &Co Global Commercial Platform with ScyllaDB

Natura &Co, a leading global cosmetics brand operating in over 70 countries, relies heavily on ScyllaDB to manage its vast network of over 7 million sales consultants and facilitate its commercial operations. The company embarked on a journey to create a centralized Global Commercial Platform (GCP) tailored to its unique business model, addressing previous scaling challenges and system inefficiencies. Since transitioning from Cassandra to ScyllaDB in 2018, Natura has benefited from ScyllaDB's impressive scalability and low-latency performance, allowing real-time processing of up to 120K operations per second. This capability is crucial for managing extensive data, including 73K indicators and USD 120M in transactions, thereby enhancing decision-making and maintaining strong consultant relationships. ScyllaDB's active-active architecture supports Natura's AWS-based infrastructure, ensuring uninterrupted operations across Latin America and plans for further expansion.