The concept of MTTRP, or Mean Time to Reddit Post, is a new metric that measures the average time it takes for an organization to respond to negative user feedback on social media platforms like Reddit. This metric has become increasingly relevant as online users tend to quickly share their dissatisfaction with products and services, often resulting in significant financial losses for companies. The article highlights several recent examples of companies experiencing backlash on Reddit due to issues such as game releases, product failures, and service outages, including the disastrous launch of "No Man's Sky" and "Cyberpunk 2077". By monitoring MTTRP, businesses can identify potential problems before they escalate, enabling them to take corrective action and prevent damage to their reputation. The article concludes that having a robust crisis plan in place is crucial for maintaining brand reputation, and Sauce Labs offers digital confidence through its solutions, allowing companies to deliver excellent products consistently and stay off the front page of Reddit until they have positive stories to share.