Why the age of CMS is over and why we raised $85M Series C

Sanity has unveiled its new Content Operating System, designed to revolutionize how businesses manage and utilize content by treating it as a strategic asset, rather than a mere marketing tool. Unlike traditional CMSs, Sanity's platform is an engineering system that integrates content with data, enabling businesses to unify and leverage content across various applications such as media, IoT, and learning management systems. This approach aims to eliminate silos and enhance content operations with features like an App SDK, AI-driven automation, and a unified dashboard. The launch is supported by an $85M Series C funding round, led by Bullhound Capital, which will help accelerate the platform's development and deployment. The company plans to further differentiate its system from traditional CMSs by adding more AI features and hosting a developer conference to foster community collaboration.