Brian Samson, a technologist and entrepreneur, has been utilizing Rollbar for over 100 months to enhance client project management. Initially adopted by Ten Forward in 2016 for a single client, Rollbar's deployment expanded to over 21 projects by 2023, with additional clients signing up for their own accounts. Positioned as an essential service due to its affordability and value, Rollbar has proven particularly beneficial for small businesses lacking dedicated technical staff, enabling low-downtime critical services. The software's ease of use, requiring minimal initial configuration but allowing detailed customization, has allowed Samson's team to efficiently support a wide range of client applications, including those on Rails, iOS, and Android platforms.