Redis and Adfinis announce re-seller partnership to advance cloud-native, and AI-driven data solutions

Redis and Adfinis have announced a reseller partnership aimed at enhancing cloud-native and AI-driven data solutions, focusing on the distribution and fine-tuning of the Redis data platform across the EMEA and APAC regions. This collaboration seeks to accelerate digital transformation by providing enterprise-grade support free from vendor lock-in and ensuring optimal deployment of Redis's high-performance storage and processing capabilities. The partnership leverages Adfinis's expertise in open source platforms to improve operational efficiency and resilience in data architectures, with offerings that include Redis Enterprise deployments across various environments and support for AI, vector search, and real-time analytics through Redis 8. Both companies' teams will coordinate on consulting, integration, training, and support services, offering a unified point of contact for customers. The initiative underscores Redis's commitment to transparency, stability, and community-driven growth while highlighting Adfinis's proficiency in DevSecOps, GitOps, and SRE to facilitate highly automated, resilient architectures. The partnership is positioned to enhance innovation, reduce operational risk, and turn open technologies into measurable business outcomes, with the potential for expanded offerings as the collaboration evolves.