Silkke is an animation company that created 3D avatars of high quality to be used in various applications and websites, aiming to bring a human element to digital platforms. They face the challenge of scanning individuals to create these avatars, requiring scalability and efficient processing power. To address this, they use RabbitMQ for queuing tasks and Redis for managing content, processes, and monitoring, allowing them to scale efficiently. Redis also helps with synchronizing dynamic character movement in multiplayer games by utilizing rooms, pub-sub systems, and sockets, enabling the handling of a large number of avatars simultaneously. The company leverages Redis's capabilities for speed, reliability, and scalability in various projects.