Organizing the API Mixtape conference proved to be a challenging yet rewarding endeavor, with the team navigating hurdles such as naming, speaker selection, and venue logistics. The event aimed to differentiate itself from existing API conferences by focusing on insights from API builders rather than tool creators and adding unique elements like a comedian and comic-book-style illustrations of talks. Despite initial setbacks with venues and design, the conference successfully attracted a diverse group of speakers and attendees, ultimately hosting 261 people. Although the total cost of $34,968 exceeded anticipated expenses due to additional elements like sketchbooks and LED lights, ticket sales covered a significant portion. Marketing efforts included social media, discount codes, and speaker profiles, with word of mouth proving most effective. Post-conference feedback was largely positive, with attendees appreciating the technical depth and expressing interest in more talks addressing real-world challenges. The success and positive reception of the event have left the organizers considering another installment in 2018.