December presents unique challenges for startups, particularly in acquiring and retaining customers during the holiday season. PropelAuth offers tools to help startups maintain momentum and prepare for the upcoming year by providing a dashboard that displays key metrics such as signups and active organizations, and compares them to the previous month. Startups are encouraged to set goals based on these metrics to guide their strategies through the end of the year. Retaining current users is crucial, as understanding both growth and churn rates can be significant, especially if a fundraising effort is on the horizon. PropelAuth's User Insight reports offer valuable data on user retention, assisting startups in identifying and addressing churn issues. Additionally, PropelAuth fosters a supportive community through Starting Line, a Slack group designed to connect early-stage founders, emphasizing the importance of a strong network in navigating the challenges of startup life.