Content Management Systems (CMS) are software tools that allow non-technical users to create and publish digital content, transforming website management by reducing the need for coding expertise. Traditional CMS platforms like WordPress and Drupal bundle front-end and back-end systems, which can limit flexibility, scalability, and performance, leading to challenges such as slow load times and security vulnerabilities. In contrast, headless CMS architectures separate the content management from delivery, using APIs to provide more flexibility, scalability, and ease of integration with various technologies, making them ideal for modern omnichannel digital experiences. This decoupled approach empowers developers and marketers to customize and optimize websites for speed, SEO, and user experience, while addressing concerns like security and multi-site management. As businesses increasingly adopt headless CMS solutions, they benefit from enhanced developer freedom, improved content management capabilities, and the ability to rapidly adapt to new technologies and market demands, with platforms like Prismic offering advanced features such as a visual Page Builder and cloud hosting.