In the realm of B2B SaaS, scaling customer integrations within a company can present significant challenges that impact not only technical aspects but also organizational dynamics. As the complexity and number of integrations increase, engineering resources are stretched thin, leading to a shift in focus from product development to integration management, which can hinder innovation and affect team morale. Recruitment becomes difficult as specialized knowledge is required, and support teams often escalate issues to engineers due to insufficient diagnostic tools. Additionally, maintaining standardization and handling constant external changes, such as API updates, can become overwhelming and impede development of new features. Prismatic offers a solution by providing an embedded integration platform that empowers non-developers through a low-code designer, reduces engineering time by up to 95%, and enables efficient management and troubleshooting of integrations. The platform supports standardization, offers pre-built connectors, and facilitates rapid deployment, transforming integrations from a resource drain into a growth accelerator. Moreover, Prismatic enhances reliability with built-in failure infrastructure and monitoring tools, and allows customer self-service through an integration marketplace, thus reclaiming control over resources and fostering a sustainable integration strategy.