Say Yes More Often with Prismatic Embedded Designer

B2B SaaS companies often face challenges when dealing with requests for custom integrations from customers, as these typically require significant engineering resources and may not benefit a broad customer base. In response, Prismatic has introduced the embedded designer, a tool that enables customers to create their own integrations directly within a company's product. The embedded designer allows users to build integrations using pre-built connectors and custom components, reducing the burden on engineering teams and improving customer retention by providing solutions for unique integration needs. This tool is part of Prismatic's embedded iPaaS, which also includes an embedded marketplace, offering a comprehensive solution for both standardized and bespoke customer integrations. The functionality can be easily enabled for customers, empowering them to configure and activate integrations independently, thus increasing the product's stickiness and value within their ecosystems.