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More improvements to help users find their bank in Link

Blog post from Plaid

Post Details
Company
Date Published
Author
Paolo Bernasconi
Word Count
140
Language
English
Hacker News Points
-
Summary

Link web and iOS have been updated to improve user experience when connecting accounts by adding 6,300+ new bank logos and colors, displaying bank homepage URLs in search results, and ranking popular banks higher in search results. These improvements aim to increase brand familiarity with users through the use of distinctive logos and colors, making it easier for them to find their respective banks among institutions with similar names.