Esusu uses Plaid to foster financially healthy communities

Esusu, a fintech company founded by Samir Goel and Abbey Wemimo, aims to promote financial stability for underserved communities such as low-to-middle-income and immigrant Americans. The company utilizes Plaid Auth to digitize accessibility in service of marginalized populations. Esusu's model is inspired by traditional cooperative savings and lending practices from various cultures around the world, offering an alternative pathway to financial stability for those who struggle with cash flow management, saving, or building good credit.