Drop brings loyalty rewards to millennials
Blog post from Plaid
Drop is a customer loyalty rewards platform that leverages Plaid's Transactions product for easy access to clean customer data through connected bank and credit cards. This allows Drop to offer personalized rewards based on individual spending habits, consolidating all rewards into one simple-to-use app. The partnership with Plaid has helped Drop achieve rapid organic growth and impressive engagement rates, with a user base of over one million members in just two years.
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