The Fintech Effect 2023: Consumer insights reveal growth opportunities ahead

The fourth-annual Fintech Effect report reveals that nearly two in three Americans want more AI in financial services. Conducted by The Harris Poll, the survey explores how consumers are using fintech and their perceptions of financial services. Key findings include a continued reliance on digital financial tools during economic uncertainty, growing support for supplementing credit scores with consumer-permissioned data, increasing interest in pay-by-bank options, narrowing trust gap between traditional banks and fintech companies, and the desire for AI-driven personalization and automation in fintech apps.