Perplexity’s fall 2024 Campus Strategist Program

Perplexity’s inaugural Campus Strategist Program supports college students in promoting AI search through campus events, outreach, and community-building, providing participants with marketing budgets, mentorship, vouchers, and merchandise. Strategists organized initiatives including MIT’s Future of Search event, which attracted more than 200 students and featured AI experts and Perplexity leaders; a popular Perplexity API track at the University of Washington’s DubHacks hackathon; a branded banner flyover during USC’s Thanksgiving football game; and a Carnegie Mellon boba event demonstrating features such as Finance Search and image generation. Other activities included a Wharton speaker and networking event focused on startup growth and AI’s educational and business applications, as well as a Santa Clara University case competition on sustainability and social impact in business. Perplexity is accepting applications for its spring 2025 program and encourages students to use its platform for research, brainstorming, and exam preparation.

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