PagerDuty, a platform for monitoring IT infrastructure, has introduced Google Reader alerts as a new notification type, expanding its existing alert methods like emails, SMS, phone alerts, and push notifications. This integration allows users to receive alerts directly within Google Reader, a widely used RSS reader, by creating a custom RSS feed in PagerDuty and adding it to Google Reader. The feature provides seamless alert management, enabling users to respond, acknowledge, or resolve alerts without leaving the RSS reader. Despite the enthusiasm for this new feature, exemplified by positive feedback from a private beta, there are plans to further diversify notification methods in the future, including social media integrations and unconventional options like custom GIFs and barbershop quartets.