Beyond the Login Box: How Leaders Like OpenAI, Axel Springer and Fandom are Redefining Identity at Scale

Identity management has become a crucial factor in business growth and engineering efficiency in the digital economy, yet many organizations are hindered by "Identity Debt" from outdated systems that are inflexible, costly, and complex. Companies like OpenAI, Fandom, and Moonpig faced challenges such as engineering inefficiencies, scalability issues, and fragmented user experiences, leading to a shift towards Ory's open, developer-centric identity fabric. Ory's headless architecture allows for customizable authentication experiences, while its open-source transparency ensures security and trust. Organizations have experienced tangible benefits, including increased conversions and improved engineering velocity, by adopting Ory, which also supports future-ready security measures like Passkeys and FIDO2. This transition not only enhances product integration and scalability but also provides a competitive edge in managing vast numbers of users efficiently.