Mary Meeker’s Internet Trends Report 2019: 3 Keys for Enterprise IT

Mary Meeker's 2019 Internet Trends report, a highly anticipated document in the tech industry, covers a wide range of topics including internet growth, online advertising, fintech, healthcare, and the rise of digital experiences in China. The report delves into the increasing costs of customer acquisition for e-commerce brands and highlights the significance of personalized digital customer experiences, as 91% of consumers prefer brands offering recommendations. Meeker also examines the growth of cloud technology, noting that 22% of enterprise application workloads now occur in the cloud, with cloud deployment revenue up 58% year-over-year. The report underscores the importance of cloud-native technologies and agile methodologies in keeping pace with rapid technological advancements and scalability challenges. Meeker emphasizes the role of data tools in enhancing business processes and responding to customer events at scale, aligning with the objectives of companies like New Relic that focus on data-driven innovation.