Dominos Pizza UK Delivers Delicious Digital Customer Experiences with New Relic [Video]
Blog post from New Relic
In December 2018, Domino's Pizza UK achieved a record-breaking sale of 535,000 pizzas in one day, necessitating the robust performance of its e-commerce platform to manage high-volume online orders and deliveries. To ensure exceptional digital customer experiences, Domino's relies on the New Relic platform, with a particular emphasis on New Relic Insights for real-time data visualization, helping the company understand and respond to customer engagement trends. Amjid Chohan, the software development manager for Domino's Pizza Group, highlights the importance of these insights in maintaining customer satisfaction and meeting evolving digital expectations. The platform's visualization capabilities are crucial for identifying patterns that affect conversions and satisfaction, demonstrating how Domino's leverages technology to enhance both service and customer experience.