The rise of composable commerce is transforming the ecommerce landscape, offering brands more flexibility and scalability. According to industry surveys, 95% of those aware of composable commerce believe it's the future, and 71% agree that the approach is beneficial to both technology and business teams. Composable commerce allows for separation between marketing and creative teams, as well as engineering teams, by decoupling the front end from the back end. This approach enables brands to build a commerce API platform, rather than relying on monolithic systems, and can lead to increased scalability, improved conversion rates, and reduced costs. By adopting composable commerce, brands can progressively decouple their systems, starting with one domain or market, and iteratively improving their architecture over time. Experts like Filippo Conforti, co-founder of Commerce Layer, emphasize that composable commerce is not complex, but rather a process that requires a step-by-step approach to achieve significant benefits.