Netlify has introduced a new verification system to automatically flag and prevent potentially malicious or spam actors from spinning up web properties on its platform. The new automated verification process is designed to protect the integrity of the platform and enterprise customers, while also empowering users to verify their identity in a self-service manner. This new system helps ensure that content hosted on Netlify meets its integrity standards, making the platform more safe and secure for all users. The system works similar to a credit score, based on the overall trustworthiness of the inbound connection. It provides an additional layer of protection for both the platform and its customers, while minimizing any inconvenience caused by potential fraudulent behavior.