How MANSCAPED Internationalized their E-commerce Site with Netlify

To overcome international growth challenges, MANSCAPED migrated from a monolithic architecture to the Jamstack in 2019, allowing them to operate all internationalized sites out of a single codebase and reducing errors. This transition enabled faster site speed, resilience to large traffic spikes, increased development team productivity, and more customization options. By using Netlify for their web development workflow, MANSCAPED achieved these benefits and improved the scalability and efficiency of their e-commerce platform.