Ask Netlify is an innovative tool designed to enhance the developer experience by leveraging advances in AI, specifically Large Language Models (LLM), to provide tailored answers to user queries about Netlify's documentation, CLI commands, API endpoints, and support forums. This feature allows users to type in questions and receive relevant information without searching through extensive text, offering a more streamlined and efficient approach to obtaining information. Ask Netlify can also track previous questions for seamless follow-up interactions, and it includes links to sources for further exploration. To prevent spam and misuse, users must log in with their Netlify accounts to access this feature, although traditional search capabilities remain available for those who prefer not to log in.