Supergood, a company focused on enhancing the management of third-party APIs, significantly improved its developer productivity by adopting Neon, a serverless Postgres database platform. Neon’s database branching feature allowed Supergood to expedite feature development and testing by providing immediate access to development, staging, and testing environments, eliminating the need for synthetic datasets, and maintaining security by using actual production data without leaving their VPC. This approach also facilitated resource isolation, reduced costs, and improved onboarding processes. Additionally, Neon's serverless architecture enabled Supergood to efficiently use read replicas, further optimizing performance without incurring high costs. CEO Alex Klarfeld credits Neon for the substantial boost in engineering velocity and encourages others to explore its benefits, emphasizing its superior capabilities compared to traditional Postgres setups.