Magic Circle, a game studio known for its multiplayer games on platforms like Discord, has successfully scaled its operations to support over 2 million games by leveraging a serverless infrastructure with Cloudflare and Neon. The company emphasizes rapid development, deploying new game iterations multiple times a day, facilitated by Neon's branching feature, which allows for quick testing and integration without disrupting the production environment. This approach, typically seen in web development, enables Magic Circle to maintain an infrastructure bill below $500 while efficiently managing game logic and session management using Cloudflare Workers and Durable Objects. Additionally, the use of Neon branches supports isolated testing environments, allowing developers to test code changes and database migrations in real-world conditions before deployment, ensuring reliability and minimizing downtime. Through these innovations, Magic Circle has created a scalable and cost-effective framework for continuous game development and rapid iteration, allowing the team to frequently release new games and updates while maintaining a seamless experience for players worldwide.