After the money’s gone, or, a deep dive into the total cost of ownership of video

The text discusses the challenges of building an in-house video solution versus using a vendor like Mux. It emphasizes that while starting with an open source solution is easy, scaling it can be incredibly hard. Three guiding principles are suggested to help customers evaluate their options: specialize and trade, use cases matter, and scale matters. The text also provides a detailed cost comparison between building an in-house video solution and using Mux for the same purpose. It concludes that while building an in-house solution may seem cheaper initially, the total cost of ownership over time can be significantly higher due to various factors such as feature development and maintenance, scaling and support costs, and public cloud & CDN costs.